Bridge

United States - Chicago, IL

• 29/09/2022
• Seed
• $5,800,000

We are Bridge, the only fintech company focused on boosting the "asset side of the ledger" for the 100M low-to-middle income consumers in America.

Consumer financial services in America are in the early stages of a tectonic shift to digital-first offerings. However, much of the innovation to date has centered almost exclusively on providing better credit "products" like Buy Now Pay Later (BNPL), early wage access, cash advances, and early direct deposit.

These products are all repackaged, forms of debt or credit, which unfortunately don't do much to improve the financial position of the low-to-middle income American consumer, and more importantly, don’t solve for their core problem: *a lack of money.* With all the focus on personal credit and liability management, where is the innovation on the asset side of the ledger? Bridge is that innovator.

How do we do it? First, we help our members monetize their data through our app and card products, enabling you to share your anonymized data with third party businesses and make money. All of this is done on a strictly opt-in basis, meaning that you can choose what data to share and when, so you can stay in control of your data while you #MakeBank. Some members are earning over $200 per month.

But we don’t plan to stop there. Over time, our goal is to help you uncover even more opportunities to earn money and place you on the path to building wealth. Think of us simply as: the money-maker in your pocket.

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LinkedIn https://www.linkedin.com/in/lalitjanak/