Anna GudmundsonFounder

United States - Los Angeles Metropolitan Area

One of the key reasons I joined Sensate as CEO was my focus on transformational technologies that have strong commercial viability and potential for large-scale global impact. By developing innovative technology like Sensate, we mobilize cutting-edge science and technology, and we combine that with wisdom drawn from old traditions and practices to solve the current-day mental health and stress crises.

During 15+ years of experience in exponential technologies, I’ve served as turnaround CEO, VP of Product and in interim executive roles. Apart from a new paradigm for business leadership, I am deeply passionate about the intersection between personal + human potential and the leaps of opportunities offered by fast evolving technology as well as new, expansive fields of science. I love strategy, believe in constant evolution, and I truly try to walk the walk both in a professional context and as a human.

At the core of what I do, I endeavour to stick to my values. I strive to convey decency and humanity, champion equal rights and a culture thriving from diversity, empower people to be effective and performing in their roles, and encourage behaviours that help us grow professionally as well as personally.

It’s extremely exciting to work with a hardware+subscription product that is extremely effective and therefore will have a life-changing impact for the masses of people struggling with anxiety and stress. Getting to build a thriving team and a scalable business in this sector are all of my passions, experience and personal drivers coming together.


Areas of Expertise:
• Strategy & Execution
• Visionary leadership
• Scale-up stage
• Big Data & Analytics
• VP Product / CPO
• Plc Board experience
• CEO & Director
• Turnaround strategies
• Health & wellness tech
• B2B & B2C