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Funding Round Profile

STELLA Automotive AI

start up
United States - Tampa, FL
  • 07/05/2024
  • Series A
  • $19,700,000

STELLA is a virtual customer assistant that uses cognitive conversational artificial intelligence to answer phones, talk to customers, and strengthen core BDC functions like setting appointments. Dealer groups and individual dealerships using STELLA to answer their phones currently witness an increase in communication engagement, appointments and customer satisfaction while saving thousands of hours in management and overhead costs.


Related People

Rich SandsFounder

Rich Sands United States - Rochester, Michigan

Senior Automotive Executive with a 25-year career demonstrating results-driven leadership across multiple areas of the global automotive industry. Led Sales, Marketing, Supply Chain, and Operational P&L teams to deliver breakthrough industry solutions. Responsible for managing PIN, the industry-first real-time data intelligence system powering the $500B+ automotive industry used daily by every major OEM in North America. At Microsoft, sold then largest cloud-based solution in company history by expertly aligning the client business and technology roadmaps to deliver award-winning, vehicle safety telematic solution. Designed and implemented global e-sourcing platform used by 10+ OEM clients at Covisint growing revenue to $30M+ in less than 24 months. In 2013, founded True North Enterprises to drive both top and bottom-line growth for company founders, investment banks, and private equity firms leading multiple M&A transactions. Appointed Board Director at Urban Science.