Julie StevanjaCo Founder

Australia - Greater Sydney Area

In November 2021, Julie Stevanja launched Her Black Book, a B2B2BC SaaS Platform and Consumer app connecting retail brands with consumers who love to shop. The new venture has since been backed by Touch Ventures among other high profile investors.



Julie Stevanja is the co-founder of cult activewear destination, Stylerunner.
Founded in 2012 after a stint in London working for Streaming Video On-Demand site, Mubi, Stevanja identified a gap in the women's market for a dedicated destination for premium designer activewear brands.
Her assessment proved right and today Stylerunner is considered a leader in the category.
Accolades collected by Stevanja and Stylerunner include:
• Young Retail Entrepreneur of the Year, World Retail Congress in 2016 (winner)
• Women in Digital 2016 (winner)
• Winner in Tech, B&T 2015 (winner)
• Veuve Clicquot New Generation Award (finalist)
• Inside Retail Top 50 in eCommerce
In 2019, Stylerunner was acquired through administration by one of Australia’s leading retail groups, Accent Group. Julie remains on board to help lead the business through its next phase of growth, including the rollout of Stylerunner’s first ever Brick & Mortar stores.