WINGREENS WORLD

• 16/11/2021
• Unknown
• $17,000,000

Wingreens Farms is a fully integrated (farm to retail) Food Company in the business of making and selling a range of fresh, healthy, tasty and innovative food products. It is the market leader in fresh dips and pita chips, and has pioneered this product category in the country. It believes that consumers today are looking for healthy, fresh, ethically made food products. Its products are sold through all leading national supermarket chains and local gourmet food stores in Delhi NCR, Mumbai, Bangalore and Pune. The products are also retailed online on www.wingreensfarms.com and through leading online market places. It is a fast growing professionally managed company led by well qualified professionals who have decades of experience in the food and FMCG business in India and internationally.
The company employees over 150 people. The products are handmade by underprivileged women and are retailed through a unique sampling sales model that is a first in the market.
The company has recently been funded by Sequoia Capital, a leading world-wide Venture Capitalist fund, and is on a high-growth trajectory. It is growing aggressively across cities, new channels and consumer segments.
About the Promoters: Anju Srivastava, Founder and Managing Director of Wingreens Farms, is a Xavier’s Institute of Mass Comm alumni. She spent over 25 years in the advertising profession as a Creative Director with leading advertising agencies before starting out on her own to build a for profit social enterprise that married her passion for contributing to society with her love for food.
Arjun Srivastava, Co-founder and Deputy Managing Director of Wingreens Farms, is an IIM- Ahmadabad Alumni, and has worked for over 29 years in multi faceted domains of Advertising, Marketing, and Executive Search. He last headed DHR International as the Managing Director India. Earlier he spent 8 years in PepsiCo with the last three years in the US heading global marketing for flavoured beverage brands.

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