Nathan MerzvinskisFounder

United States - San Francisco, California

I build products that help B2B companies unlock their best outbound campaigns by making it easy to run data enrichment, research, and clean-up actions on their lead lists.

After founding and selling my first startup, Everproof (now part of Go1), and driving outbound sales transformations at Skedulo, I launched Freckle to make powerful data capabilities accessible to GTM teams of all sizes.

At Freckle, we help GTM wizards take fewer, higher-quality shots on target.

As a founder-led team, we’re obsessed with simplicity and excellence, building tools that make complex data tasks as easy as Canva or Miro. Freckle empowers growth teams, sales leaders, and marketing pros to run campaigns that truly convert—without the steep learning curve.

I love sharing insights on:
- Product design as a competitive moat
- The future of GTM automation
- Building founder-led companies
- Creating delightful user experiences
- The evolution of B2B sales automation

Follow along if you're curious about where outbound is heading—and how we're making it better.