Buynomics

Germany - Cologne, North Rhine-Westphalia

• 26/03/2025
• Series B
• $30,000,000

Imagine knowing your consumers’ preferences without tedious analyses, complex spreadsheets, or unreliable focus groups. Buynomics’ AI transforms all your readily available data into Virtual Shoppers that mimic the buying decisions of real consumers with unmatched precision.

Use these instant and accurate consumer insights as the single source of truth to make decisions on prices, promotions, products, trade terms, channel & portfolio mix. Our holistic approach uncovers the links between critical revenue levers and provides fast and reliable recommendations for best results - your key to profitable and sustainable decisions.

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Ingo ReinhardtFounder

Germany - Cologne, North Rhine-Westphalia

I am a co-founder and managing director at Buynomics.

Buynomics is a forecasting machine. It employs large-scale simulation technologies to digitize customers and predict their purchase behavior - in any environment.

Our clients use Buynomics' technology to make data-driven decisions about their current- and new products, overall portfolio structure, pricing, promotions, trade terms and more.

Thanks to up to 95% forecast accuracy customers see up to 70% higher profitability compared to the status quo.

Message me if you want to learn how you can benefit from Buynomics or sign up for a free demo.

Before starting Buynomics, I was a Senior Director with Simon-Kucher & Partners, the leading global pricing consultancy, and worked on simulation methods as a PostDoc at the University of Oxford.

LinkedIn https://www.linkedin.com/in/ingoreinhardt/