London, England - Upp Technologies Ltd, a leading technology company specializing in retail decision intelligence, is pleased to announce the successful completion of its latest funding round. The company has raised an impressive $10,000,000 in seed funding, which will be utilized to further enhance its innovative solutions and fuel expansion efforts. The investment was led by Bonfire Ventures, a prominent venture capital firm known for its strategic investments in the technology sector.

The company operates in the Technology, Information, and Internet industry, focusing on revolutionizing advertising decisions and driving exceptional profitability and performance on Google Shopping. Upp's cutting-edge technology empowers retailers to make fast, intelligent decisions in real time, enabling them to sell more effectively and attain certainty of outcomes.

The unique technology developed by Upp Technologies Ltd scales Google Shopping, leading to remarkable improvements in eCommerce performance while reducing the total cost of operations for retailers. Already, Upp's clients have gained a significant competitive advantage through the automation and insights provided by the company's solutions, resulting in an average revenue increase of 52% in 2022.

With Upp's offerings, Chief Financial Officers (CFOs) finally have access to the complete commercial picture, bridging the gaps in their decision-making processes. They can now make informed choices, backed by accurate data and insights. Additionally, Chief Marketing Officers (CMOs) can leverage the clarity provided by Upp Technologies to enhance performance and justify their advertising decisions. Upp's reliable automation capabilities enable optimized advertising decisions and efficient management of their entire inventory on Google Shopping.

Drew Smith, Founder of Upp Technologies Ltd, expressed his gratitude to the investors and his excitement for the future, stating, "This funding round will allow us to continue innovating and delivering powerful solutions to our clients. We are thrilled to partner with Bonfire Ventures and leverage their expertise to drive our growth and transform the retail industry."