Native AI, a market intelligence platform provider based in New York and Cincinnati, Ohio, has raised $3.5 million in seed funding. JumpStart Ventures and Ivy Ventures led the round, with 11 Tribes Ventures and Connetic Ventures also participating.

The funds will be used to accelerate growth, expand operations, and broaden the company's reach. Native AI provides a market intelligence platform that assists businesses in understanding, innovating, and creating ideal customer experiences. Its proprietary digital twins create clones of a brand's target customers and consumers using generative AI. Users can then interact with the digital twins by asking specific questions about products, habits, and preferences, and they will receive actionable and unbiased answers in minutes.

"Consumer research is experiencing a renaissance, and generative AI is leading the way," said Native CEO and co-founder Frank Pica. "Imagine being able to chat with a custom clone of your target audience at any time and from any location. This allows for much deeper, faster, better, and more cost-effective customer engagement than is possible with traditional market research. For example, brands can instantly obtain specific answers to key questions such as "What new flavors are you most likely to buy?" That was simply not possible before today."