Wahaj Ahmed

I strongly believe in creating impact in the lives of people by giving them opportunities to improve their earning potential. This enchanced earning potential has the ability to impact productivity and I believe that it is the the fastest route to help improve the lives of people at scale.

Retail to me is the perfect industry to start this journey in because of its sheer scale. and improving the earning potential of 10 million SMEs that collectively influence the lives of 700 million people concentrated in the MENAP region feels like an unrivalled opportunity!

Retailo's mission is to simplify lives to unlock human potential. I feel incredibly blessed with the opportunity to continue living the ethos that has been ingrained in me by McKinsey and Careem and fuse them into a version which I feel I am even more passionate about.

In my early professional career, I served as the the youngest GM at Careem (at 25). I went on to become a consultant at McKinsey that received 2 promotions in 2 years.

At Careem, I manage the P&L for Careem Karachi and grew the ride hailing business in Karachi 10x in 8 months. (Careem is one of the fastest growing ride hailing business in the world and was acquired by Uber for USD 3.1 billion in 2019 )

At McKinsey, I have been part of ~10 strategy development, financial modelling, and implementation consulting engagements within both the public and private sector. I have extensive experience of advising CEOs and implementing initiatives to deliver impact in a variety of key challenges in different cultures.

I have a proven ability to drive business expansion through aggressive initiatives that deliver growth in market share and market penetration. I thrive in challenging situations and rely on my my cross-functional knowledge and prior experience of executing global strategies based on local consumer preference to produce unique solutions to complex business problems. I love automatation, product design and creating processes to eliminate the need for constant firefighting.

Specialties: Strategy | Transformations | Organizational development | Restructuring and transformation | E - Commerce Strategy & Development | Strategic planning for Market Penetration | Competitive Market Analysis | Customer Relationship Management | Online Marketing

Skills: Tableau | SQL | Alteryx

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